How Imagimake turned anonymous visitors into real revenue

Industry:

Toys

Products Live:

Checkout

Cart

Shop Pass

Features:

No items found.
Imagimake

+15%

Conversion rate

₹2.5L+

Recovered revenue

200+

New shoppers identified/day

Meet the brand

A Shark Tank-featured brand, Imagimake brings creativity to kids’ hands through DIY toys and craft kits. With a loyal customer base and solid D2C traffic, they were already winning with Shopflo’s smooth checkout, reward-based nudges, and clean UI.

Meet the brand

A Shark Tank-featured brand, Imagimake brings creativity to kids’ hands through DIY toys and craft kits. With a loyal customer base and solid D2C traffic, they were already winning with Shopflo’s smooth checkout, reward-based nudges, and clean UI.

Challenge Ahead

Even with an optimized checkout, something was off.

  • Hundreds of anonymous visitors browsed daily but left no trace to follow up.
  • High-intent shoppers dropped off at checkout, distracted or undecided, with no nudge to come back.

No email. No phone. No way to chase them.

Solution

Imagimake didn’t need more visitors - they needed to catch the ones already knocking.The Brand plugged this gap by activating Shop Pass and connecting LimeChat, amplifying Shopflo’s strengths even further.

  • Shop Pass quietly captured over 200 anonymous visitors/day, giving them a name, number, and a way back.
  • LimeChat used this real-time data to drop precise, friendly nudges over WhatsApp:
    • “Still thinking about that kit?”
    • “Your cart’s waiting. Here’s 10% off for today only.”

It wasn’t spray-and-pray. It was behavior-triggered and on point.

Limechat's enriched and segmented communication funnel, helping brands selectively nudge users to close a sale or drive upsells after the first purchase.

Imagimake has loaded their Cart with nudges to create urgency, position value and show all the possible offers at once.

[A] Reminder 1, [B] Reminder 2 (sent after 2 hours)

Results Realized

  • 200+ new shoppers/day, identified and added to flows with Shop Pass
  • 15% conversion rate on WhatsApp, beating industry standards 
  • ₹2.5 lakhs+ in fresh conversions from shoppers who would’ve stayed untargeted.

Curious how this could work for you?

Let’s make it real. Book a call with our team, and we’ll show you exactly how Shopflo can drive real impact for your brand.

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