Renowned for its 'SmartGrid mattress', a premium product with a high AOV, The Sleep Company saw a boost in website conversions by 39%

Furniture

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Analytics

Discount engine

The Sleep Company is a leading comfort innovation company in India, specialising in premium mattresses and sleep accessories. Founded in 2019, they're known for their innovative SmartGRID mattresses, designed to offer personalised comfort and support for a better night's sleep.

Challenges:

The Sleep Company was facing issues in identifying the dropped off customers to perform an impactful retargeting campaign and rectify the website’s flow accordingly. They were also facing difficulties in managing and running their discount offers.

Solutions & Results

Using Shopflo's analytics dashboard they were capable of monitoring their conversion funnel and pinpoint the exact step at which they were losing their customers.

They also understood discount offers performance using Shopflo dashboard, and were able to optimise their discount strategy leading to reduction in discount burn

Overall Shopflo has helped The Sleep Company increase their conversion rate by 39%.